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Syllabus

Infomation of Course

Program Bachelor [학사과정] Course Type Major Elective [ 전공선택 ]
Course Code G2.236 Course No BTM236
Section A English English
L:L:C(AU) 3:0:3.0(0) Exam time
(classroom)		 - Mon: 13:00~15:45
()
Course Title Principles of Marketing [ 마케팅원론 ]
Class time
(classroom)		 Mon: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (210)
Wed: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (210)
Notice EDU4.0Q, 전공선택I,MSB236 마케팅 대체 교과목

Information of Professor

Name 김혜진(Kim, Hye-jin)
Department 기술경영학부(School of Business and Technology Management)
Phone 042-350-6316
E-Mail hyejinkim@kaist.ac.kr

Education4.0 Q

Teaching Style Lecture 30%, Student-led classroom activities and learning activities 70%

Type of classroom interactions and learning activities (■: Yes / □: No)
□ Q&A/Quiz   ■ Debate/Discussion   □ Practice   ■ Project  
□ Demonstation/Experience   □ Others ( )
Education4.0 Q Y

Plan of Lecture

Syllabus File Marketing_Syllabus_SP24_022624.pdf
Syllabus URL
Summary of Lecture
Material for Teaching
Evaluation Criteria
Lecture Schedule
Memo