KAIST Academic System

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Program	Bachelor [학사과정]	Course Type	Major Elective [ 전공선택 ]
Course Code	42.236	Course No	MSB236
Section		English	English
L:L:C(AU)	3:0:3.0(0)	Exam time (classroom)	- Mon: 13:00~15:45 ()
Course Title	Marketing [ 마케팅 ]
Class time (classroom)	Mon: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (405,406) Wed: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (405,406)
Notice	전공선택I

Program

Bachelor [학사과정]

Course Type

Major Elective [ 전공선택 ]

Course Code

42.236

Course No

MSB236

Section

English

L:L:C(AU)

3:0:3.0(0)

Exam time
(classroom)

- Mon: 13:00~15:45
()

Course Title

Marketing [ 마케팅 ]

Class time
(classroom)

Mon: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (405,406)
Wed: 13:00~14:30 / (E11)Creative Learning Bldg. [ (E11)창의학습관 ] (405,406)

Notice

전공선택I


Name	김혜진(Kim, Hye-jin)
Department	기술경영학부(School of Business and Technology Management)
Phone	042-350-6316
E-Mail	hyejinkim@kaist.ac.kr

Name

김혜진(Kim, Hye-jin)

Department

기술경영학부(School of Business and Technology Management)

Phone

042-350-6316

E-Mail

hyejinkim@kaist.ac.kr

Teaching Style	Lecture 40%, Student-led classroom activities and learning activities 60% Type of classroom interactions and learning activities. ■ Q&A/Quiz ■ Debate/Discussion □ Practice ■ Project □ Demonstation/Experience □ Others ( )
Education4.0 Q	Y

Teaching Style

Lecture 40%, Student-led classroom activities and learning activities 60%

Type of classroom interactions and learning activities.
■ Q&A/Quiz ■ Debate/Discussion □ Practice ■ Project
□ Demonstation/Experience □ Others ( )

Education4.0 Q

Syllabus File	Marketing_Syllabus_SP22_022822.pdf
Syllabus URL
Summary of Lecture
Material for Teaching
Evaluation Criteria
Lecture Schedule
Memo	* For COVID-19 Situation * ? The course will be offered hybrid, but all students are basically expected to be present in the offline class unless they have a special need. The students who need to take the class online should let me know by the end of the first week of the semester. ? In the case you need to be quarantined and can’t come to class offline, you should let me know ASAP. You should still try to attend online, unless you are very sick. In case you are absent, you need to make sure you submit all assignments. ? Exams will be taken offline. Everyone needs to be present except for the students who receive my permission in advance.

Syllabus File

Marketing_Syllabus_SP22_022822.pdf

Syllabus URL

Summary of Lecture

Material for Teaching

Evaluation Criteria

Lecture Schedule

Memo

*** For COVID-19 Situation ***
? The course will be offered hybrid, but all students are basically expected to be present in the offline class unless they have a special need. The students who need to take the class online should let me know by the end of the first week of the semester.
? In the case you need to be quarantined and can’t come to class offline, you should let me know ASAP. You should still try to attend online, unless you are very sick. In case you are absent, you need to make sure you submit all assignments.
? Exams will be taken offline. Everyone needs to be present except for the students who receive my permission in advance.

Infomation of Course

Information of Professor

Education4.0Q

Plan of Lecture